RTN Blue Gray

STAY SMART, KEEP CURRENT

Top Stories - 3.18.2021

How Restaurants Can Increase Profits and Improve Guest Experiences with a Text to Order and Text Marketing Solution

How Restaurants Can Increase Profits and Improve Guest Experiences with a Text to Order and Text Marketing Solution

Ground-breaking technology solutions were crucial for restauranteurs in 2020. Now, savvy restaurant operators are leaning on digital solutions to grow and scale their businesses even more. One of these solutions is text ordering or text to order (TTO)—the latest and greatest digital ordering channel. Text ordering is exactly what it sounds like—an ordering channel that allows customers to place orders …
Research: Contactless Features Helped Fast Casual Restaurants Outperform Full-Service Counterparts During the Pandemic

Research: Contactless Features Helped Fast Casual Restaurants Outperform Full-Service Counterparts During the Pandemic

As the nation marks the one-year anniversary of the COVID-19 pandemic, MarginEdge has released an industry performance report assessing the state of restaurants at this pivotal milestone. MarginEdge analyzed sales and operational data from close to 2000 restaurants in 47 states to assess how one of the hardest hit industries fared over the last twelve months. The full report found here, …
Research: The Use of Digital Channels for Restaurant Ordering Will Remain Elevated in the Post-Pandemic World

Research: The Use of Digital Channels for Restaurant Ordering Will Remain Elevated in the Post-Pandemic World

The second installment of The New Normal for Restaurants study* conducted by Philip Daus, Dave Clement, and Patrick Ding of Simon-Kucher & Partners, a global strategy and marketing consulting firm, and Lucid, a programmatic research technology company, revealed that consumers indicate they will spend twice as much per month at restaurants that meet cleanliness standards than at those that don’t …
Why Restaurant Technology is Needed to Hone the Dining Surge

Why Restaurant Technology is Needed to Hone the Dining Surge

Many restaurateurs have taken a bearish stance on dining revenues as we emerge from the pandemic, arguing that eating habits have irrevocably changed as a result of so much time spent in lockdown and learning how to cook or bake for oneself. We portend the opposite for one simple reason. Dining at home means a well-cooked meal. Dining out is …
Advanced Restaurant Technology Creates the Need for Advanced Cybersecurity

Advanced Restaurant Technology Creates the Need for Advanced Cybersecurity

Cybersecurity concerns are becoming more prevalent across industries. For restaurants, adopting new technology for better managing work processes and the customer experience can bring invaluable benefits—but it also brings added risks. Cybercrime is on the rise as a broad shift to more connected digital platforms takes place. For small businesses, a data breach or cyberattack can be enough to force …
Research: 89% of Restaurant Takeout Spend in 2020 Was Generated Via Digital Channels

Research: 89% of Restaurant Takeout Spend in 2020 Was Generated Via Digital Channels

Restaurant customers who are members of loyalty programs spent more than twice as much on takeout in 2020 as those who are not part of a program, according to a new report from Paytronix Systems. The new also found that U.S. consumers spent a collective $769 billion ordering food last year, with 63 percent of that on food eaten at …

Restaurant Revolution Technologies Expands Its Online Ordering Capabilities with Google

Restaurant Revolution Technologies Expands Its Online Ordering Capabilities with Google
Restaurant Revolution Technologies (Revolution) is making it easier to order food directly through Google Search and Google Maps. Through Revolution’s innovative digital ordering platform, Order One, supported restaurants will soon see an “Order Online” button appear on their Business Profile on Google. “Digital food ordering is virtually all about convenience. With Google the ordering process is simplified, and together we …

Quick Service Restaurants Urged To Protect Their Covid Investments

Quick Service Restaurants Urged To Protect Their Covid Investments
Quick service restaurants across the U.S. are being urged to protect their investments in COVID-adapted facilities, as the global health crisis continues to change the shape of the sector. The advice comes from specialist hardcoated film provider MacDermid Enthone Industrial Solutions, which notes that COVID-19 and social distancing have significantly changed consumer behavior throughout the past twelve months, bringing structural …

Dutch Bros Coffee Digital Rewards Program Powered by Paytronix Reaches 1.4 Million Users in First Month

Dutch Bros Coffee Digital Rewards Program Powered by Paytronix Reaches 1.4 Million Users in First Month
Dutch Bros Coffee has reached 1.4 million users in the month since it launched its first digital rewards program, Dutch Rewards. Dutch Rewards was built on the Paytronix digital guest experience platform. The new Dutch Bros™ app, which customers can use to browse the menu and earn points, rewards and more was built by leading digital growth company Hathway, a …

Spotlight Interview: Jeffrey Harris, Co-CEO and Co-Founder, Plant Power Fast Food

Spotlight Interview: Jeffrey Harris, Co-CEO and Co-Founder, Plant Power Fast Food
California-based Plant Power Fast Food is known as an innovator in the quick service restaurant field with its 100% plant-based offerings and biodegradable packaging. Plant Power features a menu that ranges from burgers, fries, shakes and 'chicken' tenders - to wraps, salads, juices, raw items and a kids menu. Plant Power has often been referred to as a vegan version …

Cameron Mitchell Restaurants Installs Acrylic Shields from Plaskolite to Help Ensure Guest Safety

Cameron Mitchell Restaurants Installs Acrylic Shields from Plaskolite to Help Ensure Guest Safety
Cameron Mitchell Restaurants has upgraded the guest safety partitions in their Mitchell’s Ocean Club restaurant with AMGARD™ SR Antimicrobial Acrylic Sheet, the next-generation in safety shields from Plaskolite, which ranks as North America’s leading manufacturer of plastic sheet products. Mitchell’s Ocean Club is owned and operated by Cameron Mitchell Restaurants. The independent, privately held restaurant group features 36 award-winning restaurants …