Growth for Paytronix Restaurant Digital Ordering Platform Doubles in 14 Months

Digital guest experience platform provider Paytronix Systems reports that customer demand of its digital ordering platform, Paytronix Order & Delivery, has doubled in the last 14 months. The feature-rich, easy-to-use platform combines natively with the industry’s leading loyalty and CRM solution, providing brands with what they need to create amazing experiences for millions of guests every day.

Consumer behavior is evolving. Consumers expect hyper-personalization and convenience in both in-person and digital interactions with brands. Personalized recommendations, predicted behavior, and the anticipation of consumer needs have long been the tenants of delivering exceptional guest experiences at restaurants.

Now, Paytronix is bringing those experiences to digital ordering using AI-driven recommendations informed by both on-premises and off-premises purchasing, predictive guest profile scores on the likelihood to place future orders plus personalized offers to increase bag size, as well as making it more convenient than ever to checkout.

This is why, since December of 2020, the demand for Order & Delivery, a native solution within the Paytronix all-in-one guest engagement platform, has jumped from 2,995 to 7,240 units served.

“The entire food industry is in the middle of a revolution that is not only remaking consumer behavior but is also giving restaurants and convenience stores new ways to build their brands,” said Paytronix CEO Andrew Robbins. “Our clients understand that it’s not just about offering digital ordering, but about ensuring that the guest has a great experience, from the moment they glance at their phone until the last forkful of food is done. Beyond even that, it’s about giving consumers what they need to come back again and again.”

Tools like Order Experience Builder^SM, FEEDback^SM, and Handoff^SM ensure that operations, technical, and marketing teams take control of the full ordering channel so that menus look great, customer feedback reaches the right people at the right time, and orders from delivery aggregators enter the operation correctly.