Market Research

To provide deeper insight into the current and future restaurant landscape, restaurant solution provider Popmenu conducted a nationwide survey of 415 U.S. restaurant owners/operators in October 2021. Despite continued curveballs, most restaurant owners/operators are feeling […]

Restaurant guest engagement solution provider Mobivity has released the findings of its “2021 Restaurant Text Marketing Benchmarks Report” which looks at the impact of text message marketing programs on guest frequency, spend and ROI for […]

In a new research study, entitled “Hospitality Industry Report: Technology Trends, the Future of Restaurants and More,” Lightspeed surveyed over 2,000 global restaurant owners, operators, managers and guests to see how the past year has […]

Digital guest experience platform Paytronix Systems has released the latest report in its ongoing series “Delivering on Restaurant Rewards.” The report finds that “superconnected” consumers, those with six or more connected devices, have the greatest […]

A new research report finds that 92 percent of vaccinated restaurant customers who have shifted to ordering online plan to keep doing so after the pandemic has subsided with only the remaining 8 percent planning […]

A new survey-based research report, published by Paytronix Systems, explores how expanding digital ordering and payments options can help independent restaurants drive customer spend. The report found that almost half of the independent sit-down restaurant […]

As the nation marks the one-year anniversary of the COVID-19 pandemic, MarginEdge has released an industry performance report assessing the state of restaurants at this pivotal milestone. MarginEdge analyzed sales and operational data from close […]

The second installment of The New Normal for Restaurants study* conducted by Philip Daus, Dave Clement, and Patrick Ding of Simon-Kucher & Partners, a global strategy and marketing consulting firm, and Lucid, a programmatic research […]